Privacy Policy

At Mad City Outdoor Gear Shop (“we,” “us,” or “our”), operating at tactical-apparel.com, we prioritize the security and confidentiality of your personal information. This Privacy Policy outlines how we collect, use, protect, and disclose information when you visit our website or purchase our tactical gear products.

1. Information We Collect

We collect the following types of information to provide and improve our services:

• Personal Identification Information: Name, email address, phone number, shipping/billing address, payment information (processed securely through PCI-DSS compliant gateways)
• Order Details: Products purchased, order history, preferences
• Technical Data: IP address, browser type, device information, operating system
• Usage Data: Pages visited, time spent on site, navigation patterns
• Communication Data: Customer service inquiries, feedback, survey responses

2. How We Use Your Information

We use collected information for the following purposes:

• Process and fulfill your tactical gear orders
• Provide customer support and respond to inquiries
• Verify identity for high-value transactions (as noted in our payment policy)
• Improve our website functionality and user experience
• Send order confirmations, shipping notifications, and service-related communications
• Conduct security checks and prevent fraudulent activity
• Comply with legal obligations and enforce our policies

3. Data Sharing and Disclosure

We maintain strict confidentiality of your information except in these circumstances:

• Service Providers: We share necessary information with trusted third parties who assist in operations (payment processors, shipping carriers, IT services) under strict confidentiality agreements.
• Legal Compliance: We may disclose information when required by law or to protect our rights, safety, or property.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, customer information may be transferred as part of the transaction.

We never sell your personal information to third-party marketers.

4. International Data Transfers

As we serve customers globally (excluding certain Asian and remote regions), your information may be transferred to and processed in countries outside your residence. We implement appropriate safeguards to ensure your data remains protected according to this policy.

5. Data Security

We implement robust security measures to protect your information:

• 256-bit SSL encryption for all data transmissions
• PCI-DSS compliant payment processing
• Regular security audits and vulnerability testing
• Limited employee access to sensitive data
• Secure storage systems with access controls

While we implement these measures, no electronic transmission or storage is 100% secure. We encourage customers to use strong passwords and protect their account credentials.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of your personal data we hold
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data, subject to legal requirements
• Opt-Out: Unsubscribe from marketing communications
• Restriction: Request limitations on how we use your data
• Portability: Request transfer of your data to another service

To exercise these rights, contact us at [email protected]. We may require identity verification for security purposes.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

• Essential Cookies: Necessary for website functionality (shopping cart, checkout process)
• Performance Cookies: Help us understand how visitors use our site
• Functional Cookies: Remember preferences and settings
• Targeting Cookies: Used for advertising purposes (can be disabled)

Most browsers allow you to control cookies through settings. Disabling cookies may affect website functionality.

8. Children’s Privacy

Our tactical gear products and website are not intended for children under 16. We do not knowingly collect personal information from children without parental consent.

9. Policy Updates

We may update this policy periodically. Material changes will be communicated through our website or direct notification. Continued use of our services constitutes acceptance of the updated policy.